Want to make creations as awesome as this one?


THINK BIG Adapt a big-picture perspective. Deliver new values through creativity.

TAKE RISKS Embrace risk. Practice "Trial & Error & Trial".

HANDS ON Consider front-line realities when making decisions. Take the lead from end-to-end.

COLLABORATE Break free from the silo mentality. Leverage the diverse capabilities of colleagues.

BE OPEN Be transparent. Create an environment that encourages everyone to speak up – even if it is bad news.

ACT WITH INTEGRITY Be sincere and humble at all times.

BE ACCOUNTABLE Commit to the goal. Take accountability for the execution.

APPLAUD SUCCESS Create a culture that celebrates success.