4.2
+ INFO
| Legend | |
|---|---|
| 3-5 pieces | 51% % |
| 1-3 pieces | 22% % |
| 5-7 pieces | 17% % |
| >7 pieces | 7% % |
92%
are spending as much, or more, time researching suppliers through content than they were 12 months ago
Tech B2B buyers
| % | |
|---|---|
| researching suppliers | 92 |
the average number of pieces consumed before contacting a supplier
pieces of content
Tech B2B buyers are evolving
