in Car Sales
in one month!
in one month!
$214 Million
ROAS
$1877 to 1
The Result: This campaign exceeded all the
client’s expectations!
Client Objective: A major market car dealer group
wanted to increase sales. There
were 38 dealerships in this group,
in 44 locations. They were looking
to increase foot traffic of qualified
buyers to increase their purchase
conversion ratio and sell cars!
- Foot traffic was impressive – over 1,000 visits per day into the 44 dealership locations were driven by this campaign!
- Customer conversion was 22% – over 1 in 5 bought a car!
- This resulted in $214 Million in car sales from this 1-month campaign!
How Katz Digital met
that objective:
that objective:
Katz Digital set up a high impression,
targeted campaign in this large market.
This campaign lasted one month and
ran across our entire robust offering,
delivering against both general market
and Hispanic consumers.
We partnered with Placed, powered by
Foursquare, to determine the foot traffic
driven to the dealer that was
a result of this campaign.
a result of this campaign.
+115%
Lift in Awareness!
Katz Digital Drove over $200 Million in Sales
for a Major Market Auto Dealer Group!
