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Communication Strategy

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MODULE 2: Digital communication tools

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Google Trends a free tool available on Google where you can follow the evolution of the number of searches for a certain keyword or subject over time. This information allows you to better know what the user is looking for on Google, Youtube or Google Shopping. This way, you can:- Prepare the content marketing plan - Analyze competitors - Follow the evolution of the brand - Look for inspiration and related words

2.5. Google Trends: studying the tendencies

2.5. Google Trends: studying the tendencies

Main funcionalities

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Video 1: How to use Google Trends - 2022 UPDATE

2.5. Google Trends: studying the tendencies

To show you how it works, click on the next images or links:

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Video 2: How to use Google Trends to Find Your Niche (Tutorial with 10 Examples)

2.5. Google Trends: studying the tendencies

To show you how it works, click on the next images or links:

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MODUL 2: Instrumente de comunicare digitală

You have successfully completed Submodule 2.1!