Writing a Business Report
Created on July 21, 2022
The Business Report
'Traditional report structure' Business Research Methods, 2015, Saunders
The Business Case
A Business Case or Management Report:
- Explains the reasoning behind starting a project or task.
- Will outline how the project’s objective will be met.
- Is generally a structured document made up of a number of different sections.
- Can range from extremely comprehensive and formal to short and informal.
- Will include research summaries and financial modelling to support the findings, conclusions and recommendations.
Sections of a Busines Case
- Describes the problem
- How the data was collected and discusses the major findings.
- The body may be broken into subsections, with subheadings that highlight the specific point to be covered in that subsection. Also included here will be any financial modelling.
- Should reiterate the main points from the body of your business case
- Highlight the main points and detail any financial aspects.
- Summarise why you wrote the report and why your plan will be successfully implemented.
Sections of a Busines Case continued
- A list of actions that should be taken as a result of your report and justification on why these actions should be taken. Recommendations should flow logically from the conclusion, be relevant and practical.
- The list of resources used to create your business case.
- Add any appendices that are relevant and strengthen your business plan.
Business Research Methods
Available via eBook. Market-leading textbook for Business and Management students conducting a research-led project or dissertation.