LAND OF MAGIC PRESENTATION

THe Land OF MAGIC

Disneyland

The Walt Disney Company

Is an American multinational mass media and entertainment conglomerate headquartered.
Burbank California
Disney was originally founded on October 16, 1923, by brothers Walt and Roy O. Disney as the Disney Brothers Cartoon Studios

Pedadgogy

A basic understanding of pedagogy is the process of teaching and learning

Disney’s Teaching Style

The core content of Disney are elements that can be found in:
Classic folk and fairy tales.
The originals come from Europe and other parts of the world.

Disneyfication

Organization is directly influencing the mind of little children.

The company succeeded because of the creation of films and animated features that are interesting, have great entertainment value but highly predictable.

The films and cartoons usually contain humor and music. As mentioned earlier the stories are heavily edited with a great dose of “Disneyfication” where the characters are “anthropomorphized, neotenized animal characters; formulaic heroes and sidekicks with stereotypical representations of gender and ethnicity

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Children and Media

Media is all around us and it comes in various forms. It has been a part of our daily lives for
years. People use it for many different reasons; some may use it for work related purposes, for educational research or learning, keeping children occupied while parents work on their tasks

Television to an extent still plays a vital role in the social and developmental aspects of a child's = PART OF THE CULTURE

"Disney films could be used as materials to open parent-child conversations to nourish children’s minds and broaden their horizons of life."

"When looking at the content television conveys to children, it to an extent enhances the child's
imagination and the world by portraying various roles, characters, situations and environments
but unfortunately restricts the child’s creativity".

Parent-Child Interactions and Psychological Factors

One-dimensional information which can affect their creative imagination

Can use the television information and integrate it into their own daily lives and activities.

Vital that the parents play a key role in explaining to their children the context behind the movie or channel as well as helping them understand what is being said by the characters while at the same time supervising
.

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Disney Formula

Five specific themes that repeat in every movie no matter whether it is from the classic or the contemporary Disney movies. .

Top 5

Race
Ethnicity
Gender roles
Cultural influences based on the location of the movie
Lack of nuclear family

Stereotyping

Disney stereotypes each topic in order to continue with the social norm society has created as well as categorize their movies for children

SECTION

What kind of impact has Disneyland in our lifes?

Cultural integration

Inklusion

Open Mind Concept

Sexist

racist

Classics

Positive?

Negative?

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THANKS!

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