Doing business in Tunisia
Created on May 30, 2022
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2021-2022 Political Crisis
- Steady progress and gradual economic growth.
- MENA's exception: de-politicization of the military, rule of law, respect for human rights, freedom of speech, freedom of association.
ease of doing business
ranked in North Africa for scientific and technical articles
most innovative Economy in Africa (Global Innovation Index, 2020, WIPO)
Free Trade Agreement with Morocco, Egypt, Jordan and Turkey
Advanced partner status with EU with a Deep and Comprehensive Free Trade Agreement (DCFTA)
Member of COMESA, Common Market for Eastern and South Africa with 625 million consumers.
- guarantees freedom of investment in the majority of sectors
- Freedom of transfer profits and capital gains
- simplified procedures of implementation
- Intellectual property’s protection
- ease to import and export with simplified customs procedures.
New Investment Law 2016
new graduates per year
Competitive Cost of Labour
spreading out of traditional sector
related to engineers and also technicians, as well as in textile.
Tunisia's business opportunities
- Over 1800 companies, 12% of which have 100% foreign capitalization
- +7% average annual growth rate
- nearly 80000 direct jobs
Mechanical and Electrical Industries
- 1st exporting sector (it used to be textile industry)
- 7th supplier of EU for Electrical Machinery
- Top 3 producer of automotive components in Africa.
- 1st in Africa as an exporter of organic products.
- +1000 companies (+120 foreign participation)
- +75000 direct jobs.
- Promising niches related to organic products.
- OLIVE OIL: real symbol of wealth.
- Dates and almonds.
Textile and Apparel Industry
- +1690 companies (83% totally exporting), +175000 jobs, +1200 foreign companies (+125000 jobs). Mainly oriented for export.
- In Europe: 1 garment over 3 is made in Tunisia
- In France: 1 jean over 3 is manufactured in Tunisia.
- 9th largest supplier of EU, 2nd supplier of France.
- UNITED COLORS OF BENETTON, CELIO, GUESS, ZARA, ADIDAS.
Among the world leading providers in apparel.
Crises after terrorist attacks and Covid-19
In Tunisia, brands positioning is different: easily exclusive.
Inditex brands: zara