Zation Agency

event briefing

"FROM YOUR DREAMS TO ZATION"

The company

CONTEXT

EVENT FLOW

MARKETING & COMMUNICATION PLAN

SERVICES

INDEX

FINANCIALS

ZATION AGENCY

I

CARLOS BONNEVILLE

SAMI BAIDADA

KARINA ALDUNGAROVA

SOPHIE CALVET

ZATION TEAm

Email: lorem@ipsum.dolor

Email: lorem@ipsum.dolor

Email: lorem@ipsum.dolor

Email: lorem@ipsum.dolor

Email: lorem@ipsum.dolor

WHO ARE WE ?

MEETINGS

INCENTIVES

CONVENTIONS

EXHIBITIONS

Precious Collabor’Zation

Go to Unexpecti’Zation

CONTEXT

II

SPACEX OVERVIEW

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02

03

About Space x

Location

GOALS

• Founded in 2002 by Elon Musk
• American aerospace company
• Helped in the era of commercial spaceflight

• Headquarter : Hawthorne, California
• Launch facilities : Florida & California

• To revolutionize the aerospace industry
• Make spaceflight more affordable

THE REASON WHY

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02

03

04

RECORD OF LAUNCH

EXTENDING MARKET

future projects

STRATEGIC GOALS

• Events taking place in North America
• Objectif : Extend borders to Europe

• European market : Influence on the spatial conquest

• Unforgettable experience !
• Mutual Exchange
  
• Motivation Source

event objectives

BARCELONA, Spain

Astronomy & Fashion

• 1.000 €/Pax
  

• Total : 300.000 €
  

general conditions

Aims:

• Have a professional atmosphere (Mutual Exchange)
• Corona safety measures in place
  
• WI-FI included
• Expected: 300 pax
  

• Memorable experience
  
• Fully decorated at the theme
• High expectation for wine & food

SPACEX Taking in charge

• Ticket Flights for the 200 attendees

• Hotel for their 200 attendees

• Photographer & Cameraman

• Internal Communication & Marketing for the 200 attendees

event flow

IV

overview

fashion walk

27/09/22 - 01/10/22

discover MORE

Program

27th of September

28th of September

Arriving Day

Check In / Free Time

Conferences / Presentation

Activity One to One

Welcome Drink

The Observatory Fabra of Barcelona

• Private Tour
  
• Special guide
  

Program

29th of September

Morning

Evening

Conferences / Presentation

• Green Salon Jardin

Meet & Greet with Elon Musk

• the Salon Garden
  

Fashion Walk

Cocktail Party

Program

30th of September

Workshop

City Tour

T-shirt Branding by NorthFace

• 5 groups /15 pax - 10h-11h30 (Group 1)
• 5 groups /15 pax - 11h30-13h (Group 2)
• 5 groups /15 pax - 14h30-16h (Group 3) - On Tour in the morning
  
• 5 groups /15 pax - 16h-17h30 (Group 4) - -//-
  

Being Creative - Building Rocket

• 5 groups /15 pax - 10h-11h30 (Group 2)
• 5 groups /15 pax - 11h30-13h (Group 1)
• 5 groups /15 pax - 14h30-16h (Group 4) - On Tour in the morning
  
• 5 groups /15 pax - 16h-17h30 (Group 3) - -//-

City Tour - Morning

• 3 buses
• 1 bus / 55 Pax
• 150 pax in Total

City Tour - Afternoon

• 3 buses
• 1 bus / 55 Pax
• 150 pax in Total

¨ Total 3h Tour ¨

Program

30th of September

GALA Dinner

Main stage:

• Projector
• DJ set
• The orchestra

At their arrival

• Goodies will be distributed

Catering

• 3 course meal
• Tables
  • White tablecloths
  • Color compositions
  • Bouquets of flowers
  • Card names

Thematic PhotoBooth

• Souvenir
• Unforgettable event

Dragon V-2 rocket

• 2-meter model

• Balloon Solar system
• Star Balloons
  

Program

First Class Flight

1st of October

Additional Stay

Check Out Hotel

Implementation rooms

Conference

Gala dinner

Green Salon Jardin

Green Salon Jardin

SERVICES

III

ACCOMODATION

• Hosted the 1992 Olympic Games
• Location of the Fashion walk

FAIRMONT DELUXE

30m2, Privileged views of the city & Royal Polo Club, Sofa, 48’ television, large work desk

hotel features:

• Americanized brand: Total security & well known
• Offers all the amenities
• Variety of meeting & event facilities
• Modern Technology
  
• Full capacity for all clients
• Impeccable service & world-class dining

Distance to main attractions

• Sagrada Familia 6Km
• Park Güell 8km
• Tibidabo 11km
• Plaça d’Espanya 6km
• Metro
• Bus
• Tramway : Zona Universitaria station
• Airport : 10 km - 15 min drive

CATERING

Coffee Break

Lunch Break

CATERING

Cocktail

Gala Dinner

TRansportation

MARKETING & COMMUNICATION

V

TIMELINE

TIMELINE

TIMELINE

TIMELINE

BRANDING & GOODIES

Tote Bags for all attendees

Pen w/ event name

• Included in the Tote Bag

Notebook w/ event name

• Included in the Tote Bag

Lanyards

• For staff
• Eco-friendly recycled PET material
• Soft ribbed fabric

T-shirt Branding

Nougat

• Local Gastronomy
• Included in the Tote Bag

Bottle of Water

• Included in the Tote Bag

SIGNAGE

ROLL UPS

Wayfinding Banners

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04

save the date

email confirmation

instagram post

Form allergies

pre-event

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02

03

04

media

backstage

goodies

Guide Program

ON SITE

Hashtags

• Posts & stories on social media
• The guests will be able to tag us
• Increase the reach & the recognition

Fashion walk

• Broadcasted live on Instagram

Pictures/Videos

• Interesting highlights
• Behind the scenes
• CatWalk backstage

Guide

• Leaflet of the program & advises
• Each guests will receive one (with program & tips)

Branded Welcome Pack

• Tote bag
• Notebook
• Pen
• Nougat
• Bottle of water

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02

03

04

feedback

press

social media

website

post SITE

Email

• Thanking email
  
• Recommendation, comments
• Google Forms w/ 5 questions: About our services & what could be improved

Journalists & Clients

• Publish in articles w/ our mention
• Caption: “Fashion Walk in Fairmont Barcelona, created by Zation Agency”

Website

• Pictures of this event,
• Explanation of the event
• Creation of a movie

Collaboration

• Product launching of the new collection
• Mentioning us in the fashion show

Communication

• Linkedin & Twitter
• Instagram & Facebook

Objectif

• Share our experience
• Create curiosity

Financials

VI

Part I

Part II

Part III

RECAP. of all services

THANK you!