MARKETING VIBRANT PRESENTATION
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Created on May 2, 2022
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Transcript
What addiction means ?
- 1 in 3 people in the world have an addiction of some kind
- the way your body craves a substance or behavior
What addiction means ?
- most well-known addiction is to drugs and alcohol
But what about social media ?
200 000 000
More than people worldwide are estimated to suffer from addiction to social media and the internet
"an urge to use social media, leading to a state where one is overly concerned when they are not online"
YES WE ARE ADDICTED TO SOCIAL MEDIA !!!!!
Why is social media so addicting?
- the brain releses dopamin, an organic chemical, which gives us pleasure
A mix of good design and psychology
- Apps are constantly fighting for our attention
now
1 new message
Merle
10:30
Wednesday, December 19
online
Merle
now
probably the most deadly feature are Push notifications, which are designed to constantly distract and interrupt our days. Constantly notifying us and trying to pull us back to the app.
#FOMO
Fear Of Missing Out
Not being on social media causes the fear of missing out in 34% of young adults.
recommendations
1. Turn off your notifications
2. reflect on your consumption and be honest with yourself
Do you have any other ideas
Sources
https://truelist.co/blog/social-media-addiction-statistics/#:~:text=%20Social%20Media%20Addiction%20Statistics%20%28Editor%E2%80%99s%20Pick%29%20,out%20in%2034%25%20of%20young%20adults.%20More%20
https://www.healthline.com/health/social-media-addiction
https://www.addictioncenter.com/drugs/social-media-addiction/
https://www.hult.edu/blog/why-social-media-is-addictive/
https://medium.com/swlh/the-secret-design-tools-which-social-media-apps-are-using-to-create-addiction-e6a502ccb79f#:~:text=Social%20Media%20is%20designed%20to%20sustain%20user%E2%80%99s%20attention,on%20their%20phones%20for%20as%20long%20as%20possible.
THANKS!