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Transcript

30' Filtre Free

START

SUMMARY

IDEAS

IDENTITY

PROGRESS

THANKS

ENVIRONMENT

PROCESS

1_ The Identity of

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- Brand new project

1 IDENTITY

- The only host : Miley Cyrus

- Her comeback on MTV

- A new Talk Show

- A wearily show : Thursday at 8:20pm to 8:50pm

The logo


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2_The progress
of

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- The host : Miley Cyrus
- The wheel of truth = 6 sections
-> love situation
-> dramas
-> an exclusive secret
-> future plans
-> $$$$$
-> surprise

2_ The Progess


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3_ THE ENVIRONMENT OF

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DECOR IDEAS

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- A simple, uncluttered, warm and feel good set up
- The impression to be with a friend
- More authentic
- The wheel of truth
- A painting by Takashi Murakami

3_ ENVIRONMENT


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4_ Ideas

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Young audience for their curiosity

Feeling of intimacy with their favorite celebrity

4_ Ideas

Exciting and fun host

Relax


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THANKS

Serta Agrippine ; Tran Thaïs ; Rekibi Iliés