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Negociation vente et relation clientèle

Fiche E4

Clement Heinry

BTS NDRC

Evenements commercial

Objectifs

- Faire connaitre nos nouveauté

- Se crée une nouvelle clientele

- Faire essayer les vehicules a la concession

Contexte

- Peu d'evenements effectuer depuis presque 2ans


- Pleine pandemie


- Complication contact clients

Evenement

-Dans la galerie marchande

- 5 jours

- 2 commercial

Preparation evenements

- Appel du auchan pour organisation evenements

- Choix des voitures a presenter


- Creation bon d'essai


Pendant l'evenements

- Demarcher le prospect


- Donner le bon d'essai et l'inviter a venir a la concession

-Renseigner le prospects et repondre a son besoin

Chiffres

- Environ 7 bon d'essai par jour donné

- Environ 5 prospectus vehicules donné

- Environ 2 prise de coordonnés par jour

L'après

- 10 voitures essayer grace au bon d'essai

- 4 voitures acheter

- 1 occasion acheter

- Plus de visibilté des produits

Titre 1

Conclusion

- Faire plus d'evenements pour retrouver le contact clients



- Evaluer bien les couts de l'evements

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Step 1

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Step 2

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Process

Process

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Timeline

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JAN

FEB

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APR

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Timeline

Muy lejos, más allá de las montañas de palabras, alejados de los países de las vocales y las consonantes, viven los textos simulados.

Muy lejos, más allá de las montañas de palabras, alejados de los países de las vocales y las consonantes, viven los textos simulados.

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65%

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VS

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VS

+ 190

LOREM

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Data

+ 190

+ 12k

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+ 85k

+ 45k

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Thanks!