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Transcript

What is NPS?

NPS stands for Net Promoter Score which is a metric used to measure the satisfaction of a brand, a product or a service.

Respondents give a rating between

0 (not at all likely) and 10 (extremely likely) and, depending on their response, customersfall into one of 3 categories to establish an NPS score.

The NPS is calculated from a specific question concerning the intention to recommend, for example "Would you recommend [this product] or service to your friends?"

"How likely is it that you would recommend

Collaborative Move to a colleague?"

0

1

2

4

5

7

9

6

3

8

10

Detractors respond with a score of 0 to 6.

They are unhappy and are unlikely to recommend, they may even discourage others.

Passives respond with a score of 7 or 8.

They are satisfied but not happy enough to be considered promoters.

Promoters respond with a score of 9 or 10.

They are typically loyal and enthusiastic.

"How likely is it that you would recommend

Collaborative Move to a colleague?"

What is NPS?

0

1

2

5

6

8

3

10

  • NPS stands for Net Promoter Score which is a metric used to measure the satisfaction of a brand, a product or a service.

  • The NPS is calculated from a specific question concerning the intention to recommend, for example "Would you recommend [this product] or service to your friends?"

  • Respondents give a rating between 0 (not at all likely) and 10 (extremely likely) and, depending on their response, customers fall into one of 3 categories to establish an NPS score.

9

7

4

Detractors respond with a score of 0 to 6.

They are unhappy and are unlikely to recommend, they may even discourage others.

Passives respond with a score of 7 or 8.

They are satisfied but not happy enough to be considered promoters.

Promoters respond with a score of 9 or 10.

They are typically loyal and enthusiastic.


What is NPS?

WRITE A subtitle HERE

0

1

2

NPS stands for Net Promoter Score which is a metric used to measure the satisfaction of a brand, a product or a service.

5

Respondents give a rating between

0 (not at all likely) and 10 (extremely likely) and, depending on their response, customersfall into one of 3 categories to establish an NPS score.

6

The NPS is calculated from a specific question concerning the intention to recommend, for example "Would you recommend [this product] or service to your friends?"

"How likely is it that you would recommend

Collaborative Move to a colleague?"

8

3

10

9

7

4

Detractors respond with a score of 0 to 6.

They are unhappy and are unlikely to recommend, they may even discourage others.

Passives respond with a score of 7 or 8.

They are satisfied but not happy enough to be considered promoters.

Promoters respond with a score of 9 or 10.

They are typically loyal and enthusiastic.