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Transcript

CCF 1

Sustainable

development

Suggested by

Leslie CENTINODE

Introducing

Sustainable development at TERRANOVA

A fashion brand

BUsiness english

About sustainable development

Sustainable development
projects

THE TERRANOVA BRAND

Sustainable development projects

About Sustainable Development

Introducing

Store opening

2017

Street wear, denim wear, basic wear

A fashion brand

Customer

- 12 / 25 years

- Small budget

- Create a community

around the brand
- A feeling of belonging

Corporate philosophy

Brand actions for sustainable development

About Sustainable Development

Collections made from recycled cotton, Paper bags

The rainbow project, The welcoming project: Gigi’s friends, Karis school, Support for the study

About good health and well-being

About quality education

About responsible consumption and production

Introducing

Sustainable development projects

The foundation Gigi Tadei

What could be done

SUSTAINABLE DEVELOPMENT PROJECT

People come with clothes they don't want anymore

Introducing

Sustainable development projects

About Sustainable Development

Recycle old clothes

Our brand send bad clothes to our manufacturers

Clothes in goof state of TERRANOVA brand are kept to resend at smaller prices in our stores.

Customers could buy clothing made with recycled material; and second-hand clothing later

What could be done

SUSTAINABLE DEVELOPMENT PROJECT

Introducing

Sustainable development projects

About Sustainable Development

Recycle old clothes

With this project, we could attract new consumers who want to consume better.
The goal today, is to raise awareness of a slower fashion, to slow down excessive production.

What more

To complete this project, we could integrate in our production process, the new french labels.