CESI

English presentation

Lucas Giunta

History and identity of the company

New Business

Online reputation

Good vibesintrinsic and extrinsic motivation

Motivation

Innovations

Invention/Innovation

Internet

SOURCES

SWOT

who CESI is? - N.P.O = non-profit organisation - created in 1968 by several groups : ADIC, ACIS, ANMC, UCL, UCM - External service for prevention and protection at work - Ensures the well-being of workers in affiliated companies - Professional assistance, training, advice and services in every dimension of well-being - Does service marketing - location of the compagnie Target: - all companies in Belgium - large or small, - regardless of their sector - no suppliers - experts - B to B market Competitors : - Few competitors Mensura, Idewe, Securex, Liantis, Attentia et Cohezio - direct competitors - it is the same goal - no indirect talk about SWOT added values: - do more - expertises - created prevention materials on request success story : - The importance of responsiveness failure story: - bad R.O.I

security strategy: - IT department for security - give access on mailbox, software, licence - has not experienced any online security problems online reputation: - not enough - website - social media (facebook - linkedin) - Emailing - storytelling (mascot) tips for online reputation and visibility: - collect testimonies and (why) - they don't - ad campaign (google ads)

Motivational strategies Intrinsic - Feedback -> motivation because follow-up behind it - Good mood -> buffets day-> activities Extrinsic - goodies - promotion/ primes -> excellent work Improvements - employees are not stimulated enough + offer material rewards more interesting (travel, vouchers, Bongo "thrill packs or wellness packs)" step 1) get ahead finish your work, have a good idea, step 2) get points step 3) get a reward according to the number of points accumulated or - sport day - escape game - good for team

its Innovation - adds new features to existing services - new formations onlines provide innovation: - use gamification -exemple analyses of risque in construction area. - find a suppliers (play it safe) - use experts

• https://playitsafe.eu/
• https://www.cesi.be/sites/default/files/cesi_coronavirus-poster-a3.pdf.
• https://www.mensura.be/fr/
• https://www.idewe.be/fr/corona
• https://www.cohezio.be/fr
• https://www.securex.be/fr
• https://www.liantis.be/fr
• https://www.attentia.be/fr
• https://www.cesi.be/
• https://emploi.belgique.be/fr/themes/bien-etre-au-travail/structures-organisationnelles/service-externe-pour-la-prevention-et-la