CLOTHING LINE ENGLISH PROJECT

Paula Pérez, the fashion designer, and Marta Olmo, the marketing expert

Clothing line presentation

Thank you so much. Cordially. Paula Pérez Gabarró and Marta Olmo García

Hello, Ana, We saw your work offer and we were very interested on it as we thought that fitted us perfectly. We both love ballet, and, even that is not a sport, it’s highly practiced by our population (as any kind of dance style). So, we thought that you would be interested to have a ballet clothing line. A part of that, we also propose to you the unique opportunity to be the company that creates the tutus of a professional ballet representation that it’s going to premiere in a few months and don’t have their wardrobe yet. We hope you like our clothing lines and that you are interested on them, as you have a very interesting costumer confirmed.

Loretta at the woodland

Loretta at the woodland, it’s one of the first ballets ever created. It was written by Dayton.M at the 1487.

It talks about a young lady that had forbidden go to the right path, and one day when she got lost, she took that way and got into a very strange forest.

There, she found that magic was real and not only a fantasy that parents told to their kids. In there she lived tons of adventures with the different creatures of the forest, including ninfas and fairies.

We got informed about the company it’s working on it and everything and we know that they haven’t signed any contract with any company yet, so you would have a 100% reliable costumer.

It has been a long time since the last representation of this ballet, but in a few it’s going to open in our city. So, as we loved this play, we thought about designing their clothes.

So, here’s our clothing line for: Loretta at the woodland

Lake Ninfa

This tutu has been made for the Lake Ninfa’s character, which gives the dress a dramatic expression, as the character is. This dress is based on the sea and its waves. It’s also inspired on the life in it like algae and seashells. That also explains the colors that have been used to make the dress: different types of blue and dark green (for the algae on the chest). This tutu is a romantic one, which means that it has been done with 12 long layers of tulle that go from the hips to the calf muscles. The length of the layers depends on the tonality of blue they are done with, as the tutu tries to imitate the waves of the sea, giving an amazing visual effect when the ballerina is dancing. The most superficial layer is plenty of little Swarovski diamonds that make the ballerina bright even more. The ballerina at the stage looks gorgeous and amazingly elegant.

On the other hand, we have the dark blue leotard that's made with lycra with a few dark green algae on the chest part. The leotard is tight and adaptable to the ballerina’s body, giving her the freedom to move fluently. It’s also a leotard with bracers, so she hasn’t any setback to move her arms at any direction. The leotard has a little pair of wings at the back.The dress it’s only available with this model, as it’s specifically done to this character from the ballet play “Loretta”.

Forest Ninfa

This tutu has been made for the Forest Ninfa’s character, which gives the dress a joyful expression, as the character is. This dress is based on the forest and the meadow. It’s also inspired on the plants in it, like the beautiful flowers you can find walking inside of them. That also explains the colors that have been used to make the dress: different types of green and different tonalities of pastel colors like yellow, white, and, mostly, pink (for the flowers at the dress).

This tutu is a bell one, which means that it has been done with 12 considerably long layers of tulle that go from the hips to the knees. The length of the layers depends on the position of them, the most superficial layer, for example, is plenty of little flowers and branches that makes the ballerina look as a beautiful creature from the forests, as the character is. On stage she looks kinda rural but plenty of color and brightness. By the other side, we have the dark green leotard made with lycra with lots of pink and white flowers on the chest part. The leotard it’s tight and adaptable to the ballerina’s body, giving her the freedom to move fluently. It’s also a leotard with bracers, so she hasn’t any setback to move her arms at any direction, but it also has two green strips of cloth on the shoulders (one in each arm) to give a more visual and prettier look.The dress it’s only available with this model, as it’s specifically done to this character from the ballet play “Loretta”.

This tutu has been made for the Night Fairy’s character, which gives the dress an elegant and serious personality, as the character is.

Night Fairy

This dress is based on the night. It’s also inspired on the stars at the sky and the little light the lamps give us. That also explains the colors that have been used to make the dress: black and gold (the darkness and the light).This tutu is a balenchine one, which means that it has been done with 6/8 short layers of tulle that get out from the hips. The length of the layers is noticeably short as it’s very voluminous but with a very short range. This tutu has three parts: one that it’s golden and draws like a little rounded triangle, one that it’s black and it’s like a half-moon ending in tip, and the proper tule. On stage the ballerina looks pretty, elegant, and mysterious.

We also have the black lycra leotard that has been designed with a portion of it in color golden. At the top of the golden part, we can see that it has been put a diamond start, not excessively big, but not invisible. The top part of the leotard it’s made with a kind of lycra tulle that is like transparent, making the ¾ sleeves and the shoulders/top of the chest part look brightly, for the little diamonds that has, and extremely elegant, because of the transparencies. The leotard it’s tight and adaptable to the ballerina’s body and arms, giving her the freedom to move fluently. It also has a little pair of black, kinda broken, wings at the back part of the leotard. The dress it’s only available with this model, as it’s specifically done to this character from the ballet play “Loretta”.

This tutu has been made for Loretta’s character, the main character, which gives the dress a cheerful and innocent personality, as the character is.

Loretta

This dress is based on the pleasant people. It’s also inspired on the dresses that other ballets wear, like Giselle at the beginning of her story. That doesn’t explain why we chose the colors that have been finally used to make the dress, pink and gold, but we all liked them, and they looked cute and beautiful. This tutu is a classic one, which means that it has been done with 4/8 layers of tulle that get out from the hips. The length of the layers is a bit longer than the balenchine one. This tutu has two parts: the tulle itself and which would be the continuity of the leotard. On stage the ballerina looks cheerful, free and brightly.

The other part of the dress it’s the leotard that has been designed like a pink corset with gold laces. It also has been planned as if it were a blouse with that kind of corset on it. So, the top of the leotard it’s like a short-sleeved blouse with pink laces, at the end of the sleeves and at the collar. The leotard it’s tight and adaptable to the ballerina’s body and arms, giving her the freedom to move fluently. The dress it’s only available with this model, as it’s specifically done to this character from the ballet play “Loretta”.

PRICES(Loretta's collection)

By Dayton.M

Loretta at the woodland

Leotards collection(for class, practice or trainning)

The second clothing line we have designed is destinated to the practice and the training of the dancers.

The designs must be done with comfortable clothes that leave the dancer dance freely.

At the moment, we have three products to offer you with this line: A braced leotard, a short-sleeved leotard and a ¾ sleeved leotard.

The braced leotard it’s made by lycra and it has a very simple but elegant design. It fits the body perfectly and it’s highly elastic and tight making it super comfortable. It has a necklined back.

The short-sleeved leotard it’s made by three different kinds of clothe: lycra at the belly and low back part, velvet lycra at the chest part and lycra tulle at the short sleeves and high back part, making transparencies in it. At the middle part of the back, it’s open making visible the back in a really elegant way. It’s elastic, tight and highly comfortable.

The ¾ sleeved leotard it’s made by two different materials: lycra and lycra tulle. The lycra does a heart neckline at chest part, but the leotard has been designed to not end with that neckline, despite that, the leotard continuous to make it ¾ sleeved with the lycra tulle cloth, making all that zone (from the chest to the lower arm) with transparencies. It adapts the body excellently and it looks highly elegant with its back neckline.

All these leotards are available with the next colours: black, white, blue (dark/normal/baby), green (dark/normal/baby), yellow, purple, pink, flesh-coloured and brown (light/dark).

PRICES(Leotards collection [for class/trainning])

SPECIAL OFFERS

Ballet academia (more than 10 people): 20% of discount on the totalProfessional dancer: 15% of discount per piece.

Our PRICE TAG for the Loretta collection and the normal one as we would be known as "the ones that designed the Loretta's wardrobe".

Male's designs, accessories and more coming soon...

Contact with us at these directions (email):Paula Pérez (fashion designer): p.perez@sgbarcelona.orgMarta Olmo (marketing expert): m.olmo@sgbarcelona.org

THANK YOU!