Hybridisation
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Created on December 22, 2020
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Transcript
ProgrammingConsider timezones4-6 hours of content max/dayNetworking & matchmakingEncourage participants to sign up using social media accounts!OperationsOnboarding, contingency plans, FAQs
Tech, data & cybersecurityVirtual event platform(youronline venue)Integrated event management platformStreaming toolsPDPACommunity building, integration & engagementEngage with digital tools like chats, polls, Q&A, quizzesMerge physical + virtual communityMetrics & measurementMeasure online activities & engagement on the platform
Why Hybrid Events?Combines live events with virtual perks and participation.Creates opportunities to facilitate interactions and participation with both online and offline attendeesExtended event lifetime & reach → increased ROI!
The 5 Pillars of HybridisationCommunity BuildingDigital EngagementLearning OpportunitiesDefining Practical OutcomesCommerce
3 C's of ContentCaptivate: eg. shorter sessions rolled out over multiple daysCinematic: eg. viral TikTok videos, informative TED talks or Netflix specialsCollaborative: eg. virtual break-out rooms, dedicated groups on social media, or live forums