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How to write a proposal CAE exam

Transcript

PROPOSALS

A proposal starts by describing the situation in a business, school, club, or other organisation you might be part of.

DEFINITION

WHAT'S A PROPOSAL?

The general purpose of a proposal is to indentify a particular need, explain it and recommend how this need can best be met.

PROPOSAL vs

The general purpose of a report is to identify a specific problem, explain it objectively and recommend action that will lead to a solution.

REPORT

Written to someone who needs to make a decision usually which involves spending or investing money (e.g. a client or customer, a committee, someone responsible for finances within company or organization, etc.) Usually formal in register, but could also be semi-formal when addressed to a committee of peers Writer uses language in such a way that he is persuasive, besides listing reasons and making suggestions Written to someone whose decision will directly benefit the writer in some way (e.g. writer is a salesperson)or a group writer belongs to (e.g. a local amateur athletic team that needs support) Has headings.

You have to persuade/convince whoever is reading the proposal to make the changes you think are best. So: 1. describe a situation 2. say how you think it could be better 3. try to convince someone you are right

REMEMBER!

STRUCTURE

INTRODUCTION

BACKGROUNGD INFORMATION

THE PROPOSAL

CONCLUSION

Introduce the topic and state the reason for the proposalIdentify the problem clearlyWhen and where the problem is?Start with something that will catch people's attention

State the broad idea for the problem that leads to the study/researchGive details about the problem and support it with evidence.

Present specific and useful solutions that will help solve the problem.Explain why your solutions should be put into actionThis is where you give specifics about your suggestions

Summarize the key points by emphasizing the benefits of your solutionConclude with final recommendations and wrap the topic up.

THANKS!