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Transcript
Hows groups devoted to social change can effectively utilize their resources to maximize results, providing a marketing framework for social campaigning and targeting consumer groups
Start
Philip Kotler
A self-regulating business model that helps a company be socially accountable—to itself, its stakeholders, and the public.
Sustainable Development Goals
NO POVERTY
ZERO HUNGER
GOOD HEALTH AND
QUALITY EDUCATION
CLEAN WATER AND SANITATION
AFFORDABLE AND CLEAN ENERGY
DECENT WORK AND ECONOMY GROWTH
REDUCED INEQUALITIES
SUSTAINABLE CITIES AND COMMUNITIES
RESPONSIBLE CONSUMPTION AND PRODUCTION
GENDER EQUALITY
INDUSTRY, INNOVATION AND INFRASTRUCTURE
LIFE BELOW WATER
LIFE ON LAND
PEACE, JUSTICE A ND STRONG INSTITUTIONS
PARTNERSHIPS FOR THE GOAL
CLIMATE ACTION
THE IMPORTANCE OF CORPORATE SOCIAL RESPONSIBILITY IN SOCIETY NOWADAYS