Social Marketing

Philip Kotler

Start

Hows groups devoted to social change can effectively utilize their resources to maximize results, providing a marketing framework for social campaigning and targeting consumer groups

Marketing SocialPresentation

A self-regulating business model that helps a company be socially accountable—to itself, its stakeholders, and the public.

Corporate Social Responsibility

CLIMATE ACTION

PARTNERSHIPS FOR THE GOAL

PEACE, JUSTICE A ND STRONG INSTITUTIONS

LIFE ON LAND

LIFE BELOW WATER

INDUSTRY, INNOVATION AND INFRASTRUCTURE

GENDER EQUALITY

RESPONSIBLE CONSUMPTION AND PRODUCTION

SUSTAINABLE CITIES AND COMMUNITIES

REDUCED INEQUALITIES

DECENT WORK AND ECONOMY GROWTH

AFFORDABLE AND CLEAN ENERGY

CLEAN WATER AND SANITATION

QUALITY EDUCATION

GOOD HEALTH AND WELL-BEING

ZERO HUNGER

NO POVERTY

Sustainable Development Goals

THE IMPORTANCE OF CORPORATE SOCIAL RESPONSIBILITY IN SOCIETY NOWADAYS