... government influences including trade policies, taxes & tariffs, corruption, regulations & laws (may overlap with Legal)
... laws related to antitrust, copyright, patent, employment, health & safety, discrimination
... climate change, weather, raw material supply chain issues, carbon footprint targets
... innovations, research & development activity, automation, technological awareness & investments.
... demographics, population trends, incomes, lifestyles, customs, attitudes, health awareness.
... economic growth, inflation, interest rates, unemployment, exchange rates
LEGAL
ENVIRONMENTAL
TECHNOLOGICAL
SOCIAL
ECONOMIC
POLITICAL
Click on any of the + below to see examples of PESTEL information taken from various library resources.
PESTEL Examples