Blue Birdies · Spain
Andrea
Created on June 30, 2017
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Transcript
Do it yourself
Blue Birdies · Spain
1
Blue Birdies · Spain
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In Spain, we collect and recycle 71% of thepaper we consume.We want to reach 74% by 2020
2016
71%
74%
2020
Beverage cartons, plastic & metal packagingPaper and boardGlass bottles
Blue Birdies · Spain
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In order to further develop the circular economy of paper, the entire recycling chain needs to be involved:
Manufacturing companies
Public administrations
Citizens
Collection and recovery companies
Recycled paper mills
Blue Birdies · Spain
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WHAT
To improve their separate paper and board collection system
Town councils and provincial capitals or groups ofmunicipalities with over
50,000
inhabitants
Guidance and encouragement programme
1
WHAT FOR
3
FOR WHOM
2
Blue Birdies · Spain
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The municipality’s management system is assessed on the basis of
Collection from blue bins
21
indicators
Supplementary collection
Information andpublic awareness
Regulations and planning
Traceability through to final recycling
Blue Birdies · Spain
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Town councils receive advice and recommendations to improve their results
The best are awarded 1, 2 or 3 Blue Birdies as public recognition
Blue Birdie award scale:
Overpoints
60
Overpoints and criticalindicators exceeded
60
Overpoints and criticalindicators exceeded
70
Blue Birdies · Spain
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At the next annual assessment, they may be awarded more Blue Birdies, or keep the ones they have, or even lose them
Implementedimprovementsare tracked
Blue Birdies · Spain
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First edition results:
29
municipalities with 1, 2 or 3 Blue Birdies
14
million citizens with better municipal services
3.5%
growth in municipal separate collection of paper and board
Blue Birdies · Spain
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The efforts made by city councils and citizens are more visible in the media
They are also more visible on social media
They feel recognised and appreciated
Blue Birdies · Spain
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Prestigious program supported by Isabel Garcia Tejerina, Minister of Agriculture and Fisheries, Food and Environment
Blue Birdies · Spain
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www.pajaritasazules.com
Music: Avientu by Jahzzar
Statements from Mayors
The flight of the Blue Birdie
@PajaritasAzules
REPLAY
Message from the Minister